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01 · Marketing & Growth

Marketing & Growth

Demand engines that compound revenue.

We plan, launch, and optimize full-funnel marketing systems covering paid acquisition, organic content, email & lifecycle, influencer, and CRO, so revenue compounds month after month instead of relying on one channel that could turn off tomorrow.

3 to 8×

Typical first-year ROAS

+45%

Avg. lift in qualified leads

30d

From kickoff to live campaigns

100%

Owned by your team

What we deliver

The full stack,
none of the gaps.

Performance advertising

Google, Meta, TikTok, LinkedIn and YouTube: full-funnel campaigns with weekly creative iteration, audience testing, and ROAS reporting tied to actual revenue, not platform vanity numbers.

Social media & content

Channel strategy, content calendars, short-form video, and community management for Instagram, TikTok, YouTube and X, built around your founder/brand voice and search intent.

Email & lifecycle automation

Welcome flows, nurture sequences, abandoned-cart recovery, win-back, and segmented broadcasts in Mailchimp, HubSpot or Klaviyo, designed to lift LTV without burning your list.

Growth hacking & CRO

Landing pages, A/B tests, analytics setup, attribution and conversion-rate optimization. We treat marketing as an engineering discipline: hypothesis, test, ship, measure, repeat.

Tools we use

Best-in-class.
Battle-tested.

We pick tools that fit your workflow, not the other way around. Every account, API key, and integration is yours from day one.

Google Ads

Search, Performance Max & YouTube campaigns built around real conversion events.

Meta Ads

Facebook & Instagram acquisition with modern Advantage+ creative testing.

Instagram

Organic + paid: founder content, reels strategy and influencer partnerships.

TikTok

Short-form video strategy, paid amplification and trend-aware creative.

YouTube

Long-form thought leadership, in-stream ads and YouTube Shorts repurposing.

X (Twitter)

Founder-led distribution, thread frameworks and B2B audience growth.

Mailchimp

Newsletter, automations and audience segmentation for SMB and DTC.

HubSpot

Marketing hub, lifecycle workflows and CRM-integrated lead nurture for B2B.

Semrush

Keyword research, competitor intelligence and SEO opportunity sizing.

Google Analytics

GA4 setup, server-side tagging, dashboards and revenue attribution.

How we work

No black boxes.
No surprise scope.

01

Audit & benchmark

We map your funnel, audit current channels and creative, and benchmark against competitors and category. You get a written diagnostic in week one.

02

Strategy & roadmap

Channel mix, budget allocation, creative themes, KPI tree and a 90-day execution roadmap with named owners and weekly checkpoints.

03

Launch & iterate

Campaigns and content live within 2 weeks. Weekly creative drops, paid optimization, and bi-weekly performance reviews with the founder.

04

Scale what works

Once a channel hits target ROAS we pour fuel on it, targeting adjacent geos, new creative angles, and new audiences, and retire what isn't paying back.

Deliverables

What you walk
away with.

Concrete assets you own outright. No vague retainers, no hourly mystery. Every engagement ships things you can hold.

01

90-day marketing strategy & channel plan

02

Full creative production calendar

03

Paid media management across all platforms

04

Email & lifecycle automation flows

05

GA4 + server-side tagging setup

06

Bi-weekly executive performance report

07

Landing pages & A/B test infrastructure

08

Brand & creative guidelines for marketing

Questions

Common questions.

Don't see what you're looking for? We reply within one business day.

Ask us directly
From our blog

Further reading

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Let's get started

Ready to grow your business?
Let's talk.

Tell us what you are working on. We will tell you exactly what it needs. No pitch, no proposal theatre, no discovery call that leads nowhere.

hello@heptism.com·We reply within one business day